Coca-Cola has teamed up with OPI on the collection of toe nail polish influenced by its beverages. The collection, just the most recent licensing offer for the company, was promoted with a manicure event inside midtown Manhattan this week.
The particular beverage giants branded items generate greater than $1 billion inside retail sales annually. And as 2009, Coca-Cola has more as compared to doubled both its license revenue in addition to profit. Their a very rewarding business for all of us, said Kate Dwyer, Coca-Colas group movie director worldwide certification.